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USE CASE · AFTERMARKET OPPORTUNITIES

Find the aftermarket revenue hiding in your installed base

An OEM sells a machine once and supports it for as long as it runs. Fulcrum makes sure every machine gets offered the parts, service and upgrades it needs over that time.

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Fulcrum opportunities list with underbuying customer, wear parts due and service parts follow-up cards

THE PROBLEM

Revenue nobody asks for

Parts, service and upgrades keep earning across a machine's life, and a good share of it is never asked for.

The equipment is in the ERP, the buying pattern is in order history, the warning is in a service case. Fulcrum joins them up per machine, so the parts order that should have been placed is flagged before it goes to a competitor.

WHAT FULCRUM PICKS UP

  • UNDERBUYING CUSTOMERA customer ordering fewer parts than its fleet's size and usage should need.
  • WEAR PARTS DUEWear parts approaching or past their designed lifetime, based on machine telemetry.
  • SERVICE PARTS FOLLOW-UPParts a technician flagged in a service report that the customer has not ordered yet.

HOW IT WORKS

From data to done

  1. 01

    Model the installed base

    CRM, ERP and service records are resolved into one model where equipment, orders, cases and accounts are joined up.

  2. 02

    Spot the gap per machine

    Each asset is checked against what it should be consuming, the running hours its telemetry reports and what service has recommended.

  3. 03

    Recommend the offer

    Fulcrum picks the most relevant offering, from a parts kit to a service contract, and drafts it.

  4. 04

    Time it with the customer

    The flag lands when it matters for the customer, for example ahead of an upcoming service visit.

Book a demo

A short walkthrough of how Fulcrum maps to your commercial operations. If it's a fit, we follow with a focused pilot on your real data.

  • Your CRM, ERP, and service data brought together and modeled around your equipment
  • Sales, Quote, Case, and Follow-up workspaces tuned to how your team sells
  • Underbuying customers, wear parts due and service parts follow-ups surfaced on your real accounts

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